How to Choose the Right One for Your Business

If you are planning to start or grow your online business, one of the most important decisions you need to make is choosing the best ecommerce platform. An ecommerce platform is a software application that allows you to create, manage, and sell your products online. It provides you with various tools and features to design your website, showcase your products, process payments, ship orders, and more.

However, not all ecommerce platforms are created equal. There are many factors to consider when selecting the best ecommerce platform for your business, such as:

To help you make an informed choice, we have compiled a list of the best ecommerce platforms in 2023 based on our extensive research and testing. We have evaluated each platform based on its features, performance, ease of use, design, integrations, and value. Here are our top picks for the best ecommerce platforms in 2023:

Also Read:- How to Build Your Own Ecommerce Website in 2023: A Step-by-Step Guide

Shopify: Overall the Best Ecommerce Platform

Shopify is the best overall ecommerce platform for startups, small businesses, and multi-channel sellers. It is a powerful and user-friendly platform that lets you create a professional and attractive online store in minutes. You can choose from hundreds of stunning themes, customize them with your own branding, and add various apps and extensions to enhance your store’s functionality.

Shopify also offers a comprehensive suite of tools to help you manage and grow your online business. You can easily add and edit products, track inventory, set up taxes and shipping rates, accept payments from over 100 gateways, offer discounts and coupons, create marketing campaigns, analyze sales reports, and more. Shopify also integrates with popular platforms like Facebook, Instagram, Amazon, eBay, Google Shopping, etc., allowing you to sell your products across multiple channels.

Shopify has a transparent and affordable pricing structure that starts from $29 per month for the Basic plan. You can also try Shopify for free for 14 days before committing to a paid plan. Shopify does not charge any additional transaction fees if you use its own payment gateway, Shopify Payments. However, if you use a third-party payment gateway, you will have to pay a transaction fee ranging from 0.5% to 2% depending on your plan.

Shopify is known for its excellent customer service and support. You can contact Shopify via phone, email, live chat, or social media 24/7. You can also access a wealth of resources on Shopify’s website, such as guides, tutorials, blogs, forums, podcasts, webinars, etc.

Wix: Best for Beginners Overall the Best Ecommerce Platform

Wix is the best ecommerce platform for beginners who want to create a simple and beautiful online store without any coding skills. Wix is a drag-and-drop website builder that allows you to design your store with ease. You can choose from over 500 stunning templates or start from scratch using Wix’s intuitive editor. You can also add various features and functionalities to your store using Wix’s app market.

Wix offers a basic set of tools to help you run your online store. You can add up to 50 products (or unlimited with the Business Unlimited plan), manage inventory and orders, set up taxes and shipping rates, accept payments from 35+ gateways (including PayPal), offer coupons and vouchers, create email marketing campaigns, track sales reports, etc. Wix also integrates with platforms like Facebook Shop, Instagram Shop, Google Analytics, etc., allowing you to reach more customers and optimize your store’s performance.

Wix has a competitive pricing structure that starts from $23 per month for the Business Basic plan. You can also try Wix for free with limited features before upgrading to a paid plan. Wix does not charge any transaction fees on any of its plans.

Wix provides reliable customer service and support via phone or email during business hours. You can also access a comprehensive help center on Wix’s website that contains articles, videos, FAQs, etc.

BigCommerce: Best for Mid to Large Businesses

BigCommerce is the best ecommerce platform for mid to large businesses that need a robust and scalable solution. BigCommerce is a feature-rich and flexible platform that allows you to create a fully customized and high-performance online store. You can choose from over 100 responsive themes or use BigCommerce’s API to build your own custom theme. You can also add various apps and extensions to extend your store’s functionality.

BigCommerce offers an advanced suite of tools to help you manage and grow your online business. You can add unlimited products, manage inventory across multiple warehouses, set up complex tax and shipping rules, accept payments from 55+ gateways (including Stripe), offer discounts and gift cards, create marketing campaigns, analyze sales reports, and more. BigCommerce also integrates with platforms like Facebook, Instagram, Amazon, eBay, Google Shopping, etc., allowing you to sell your products across multiple channels.

BigCommerce has a transparent and reasonable pricing structure that starts from $29.95 per month for the Standard plan. You can also try BigCommerce for free for 15 days before committing to a paid plan. BigCommerce does not charge any transaction fees on any of its plans.

BigCommerce provides excellent customer service and support via phone, email, live chat, or social media 24/7. You can also access a wealth of resources on BigCommerce’s website, such as guides, tutorials, blogs, forums, podcasts, webinars, etc.

Conclusion

Choosing the best ecommerce platform for your business depends on your specific needs and preferences. However, based on our research and testing, we recommend Shopify as the best overall ecommerce platform for most online sellers. Shopify is a powerful and user-friendly platform that offers a comprehensive suite of tools and features to help you create, manage, and grow your online store. Shopify also has a transparent and affordable pricing structure, excellent customer service and support, and seamless integration with popular platforms.

However, if you are looking for a simpler and cheaper option, you may want to consider Wix as the best ecommerce platform for beginners. Wix is a drag-and-drop website builder that allows you to design your store with ease. Wix also offers a basic set of tools and features to help you run your online store. Wix also has a competitive pricing structure, no transaction fees, and reliable customer service and support.

On the other hand, if you are looking for a more robust and scalable option, you may want to consider BigCommerce as the best ecommerce platform for mid to large businesses. BigCommerce is a feature-rich and flexible platform that allows you to create a fully customized and high-performance online store. BigCommerce also offers an advanced suite of tools and features to help you manage and grow your online store. BigCommerce also has a transparent and reasonable pricing structure, no transaction fees, and excellent customer service and support.